social media marketing
,

Social Media Influence and Your Online Marketing Strategy

When it comes to online marketing, how far should social media influence your strategy? I am a member of the school of thought that believes in the power of social media in today marketing. Not so long ago newspaper, TV and Radio ads were…

Sales Process Mastery

Conquer the Sales Process With 5 Insightful Tips The sales process plays a vital role in improving your business and expanding your customer base. Continue reading for 5 insightful tips today. Would you go on a road trip without directions…

Promotional Advertising Through Facebook

5 Tips for Successful Facebook Advertising Facebook is one of the social media giants that almost everyone uses! Read this article for tips on promotional advertising for your business through Facebook! Welcome to promotional advertising,…
social media marketing tips

Social Media Marketing Tips

Social Media Marketing Tips Business Owners Can Benefit From Social media is everywhere and a lot of people use it every day.  Here are some simple social media marketing tips on how to promote your business. Have you grown frustrated with…
instagram as marketing tool
,

How to Use Instagram as a Marketing Tool

5 Tips for Successful Instagram Advertising If you want to branch your small business out, why not use Instagram as a marketing tool? Read this article on how to use Instagram to market your business!   Why are there currently 8 million…
webinars

How To Establish Thought Leadership with Webinars

Webinars establish thought leadership. As content marketing continues to gain popularity, and increasing number of businesses are looking to produce original content to aid their lead generation efforts. Types of content in these efforts ranges…
customer service improvement

Customer Service Improvement - The Best 4 Ways

Customer service improvement makes a big impression on consumers. It can be the difference between one-time and loyal customers. If you're in an industry that doesn't allow for much differentiation, then customer service is your chance to get…

Using Color Psychology in Web Marketing

When you're diving into web marketing to help propel your business there is a key element you can utilize to propel your new design into the very mind of the potential customer, and get them to react in a way you want them to more often. That…
better brand strategy
, ,

3 Steps to a Better Brand Strategy

When it comes to better brand strategy, you could learn a lot from the ghosts of businesses past. Many companies--like Blockbuster, JCPenny, and countless others--either fall short in their branding strategies or are too late to catch up to…
team conflict

Dealing With Team Conflict

When you work in a team, conflict happens. Not everyone is going to get along all of the time. There may even be times when your team can’t work together well at all. It may fall on you, as a boss, to be the one to help your team work through…