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Effective Business Plan - How to Write One
Understanding What Goes into an Effective Business Plan
When working with established business owners and fresh entrepreneurs, there’s one thing that I’ve found can help any business to succeed: a business plan.
A business plan is more…

Kеу Stерѕ fоr Prоviding Grеаt Cuѕtоmеr Sеrviсе
Grеаt сuѕtоmеr ѕеrviсе iѕ оnе оf thе mоѕt imроrtаnt аѕресtѕ оf аnу buѕinеѕѕ оr рrоfеѕѕiоnаl intеrасtiоn. Prоduсing a ѕаtiѕfуing, еnjоуаblе еxреriеnсе fоr a сuѕtоmеr оftеn iѕ…

Social Media Influence and Your Online Marketing Strategy
When it comes to online marketing, how far should social media influence your strategy?
I am a member of the school of thought that believes in the power of social media in today marketing.
Not so long ago newspaper, TV and Radio ads were…

Social Media Marketing Tips
Social Media Marketing Tips Business Owners Can Benefit From
Social media is everywhere and a lot of people use it every day. Here are some simple social media marketing tips on how to promote your business.
Have you grown frustrated with…

How to Use Instagram as a Marketing Tool
5 Tips for Successful Instagram Advertising
If you want to branch your small business out, why not use Instagram as a marketing tool? Read this article on how to use Instagram to market your business!
Why are there currently 8 million…

How To Establish Thought Leadership with Webinars
Webinars establish thought leadership.
As content marketing continues to gain popularity, and increasing number of businesses are looking to produce original content to aid their lead generation efforts. Types of content in these efforts ranges…

Customer Service Improvement - The Best 4 Ways
Customer service improvement makes a big impression on consumers. It can be the difference between one-time and loyal customers. If you're in an industry that doesn't allow for much differentiation, then customer service is your chance to get…

Using Color Psychology in Web Marketing
When you're diving into web marketing to help propel your business there is a key element you can utilize to propel your new design into the very mind of the potential customer, and get them to react in a way you want them to more often. That…

3 Steps to a Better Brand Strategy
When it comes to better brand strategy, you could learn a lot from the ghosts of businesses past.
Many companies--like Blockbuster, JCPenny, and countless others--either fall short in their branding strategies or are too late to catch up to…

Dealing With Team Conflict
When you work in a team, conflict happens. Not everyone is going to get along all of the time. There may even be times when your team can’t work together well at all. It may fall on you, as a boss, to be the one to help your team work through…